Author Archives: admin

The Simple Truth About Simplicity… it’s magic

Just found this on G+ and wanted more people to see it. It’s an amazing idea to use something like a discarded plastic bottle as a light source.

Posted in Cool Thinking, Google Plus, Viral video | Leave a comment

Online Content Corporate style

Think back to 1998, when the Guggenheim Museum stirred up controversy with its Art of the Motorcycle exhibition. Was this “high” art or was it something fundamentally different. Was it consumerist pop art for the masses, supported by sponsors such as BMW? Will … Continue reading

Posted in Cool Thinking, Mobile, New Social Marketing, Public Relations | Leave a comment

Un-think Your ROI

Here’s the punchline. Check out the post for the buildup. Awesome… And even the smarter ones in business know that to be successful, you have to: – Answer questions about our product or service – Educate consumers – Offer post purchase … Continue reading

Posted in Content Strategy, Cool Thinking, New Social Marketing, Public Relations, Sales Tips | Leave a comment

I’m a terrible Speller…

If you blog, email or just Tweet you gotta check what you write every time. I do and I still get lots of comments on my terrible spelling. It’s not always about the spelling. There are lots of times that I find syntax problems or overly complex sentences. Check out this great … Continue reading

Posted in Great Idea, Productivity, Public Relations, Twitter | Leave a comment

Using Free Services Is Not Such A Great Idea

I was reading this great blog post about the dangers of using free services to do all your online communication. It covers some great points and I think it is well worth reading. Here is how the blog posts starts… … Continue reading

Posted in Advertising, Content Strategy, New Social Marketing, Productivity, Sales Tips | 1 Comment