Category Archives: Customer Relations

Getting the Scoop on Yelp

Posted on January 13, 2013 by Editor 1

Managing Your Business Online Presence in One of the Largest Review Sites Yelp is an online database of business reviews written by customers for other people who might be interested in going to a local store. This website helps people find good places to shop, eat, drink or loosen up after a whole day’s work.
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Posted in Customer Feedback, Customer Relations, Customer Satisfaction, Good List, Great Ideas, Making Things Better, Online Reviews, Social Markeitng | Comments Off

Under Yelp’s Influence

Posted on January 10, 2013 by Editor 1

How Positive Reviews can Boost a Restaurant’s Reputation by 19% According to a study conducted by the University of California Berkeley, a slight half-star improvement in ratings can pull up a restaurant’s ratings by 19%. This statement definitely has merit. People on the go looking for new restaurants to dine in search the Internet using
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Posted in Customer Feedback, Customer Relations, Great Ideas, Making Things Better, Online Reviews, Social Markeitng | Comments Off

Fans Wanted

Posted on January 3, 2013 by Editor 1

Businesses get more revenue when they have fans… or what is commonly known as loyal customers. Loyal customers are the most important assets of a company. They are the most passionate advocates and promoters of your brand. Ask them why they are your fans and they’ll likely answer: (1) they like your products; (2) they
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Posted in Customer Engagement, Customer Feedback, Customer Relations, Customer Satisfaction, Customer Service, Great Ideas, Making Things Better, Social Markeitng | Comments Off

Who Do We Listen to—Peers or Influencers?

Posted on December 19, 2012 by Editor 1

“Awareness is fine, but advocacy will take your business to the next level.” – Joe Tripodi, Chief Marketing Officer of Coca-Cola When it comes to recommendations, who do you believe more? The personality with thousands of Twitter followers, the review you read the other day, or your neighbors who tried the same product you’re interested
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Posted in Content Marketing, Customer Engagement, Customer Relations, Making Things Better, Peer Influence, Social Markeitng, Tips | Comments Off

Calling All Campaigners

Posted on December 18, 2012 by Editor 1

How to Encourage Engagement on Your Social Networking Pages Likes and Follows are easier to get than actual customer engagement. That’s because more people follow their favorite store on the web for special offers. Actual communication and brand loyalty only occur if customers see dedication to provide the highest quality service companies can offer. Discounts
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Posted in Customer Engagement, Customer Relations, Customer Satisfaction, Great Ideas, Making Things Better, Social Markeitng | Comments Off